Snapchat parent Snap to raise up to $3 bn in IPO
San Francisco (AFP) – The parent of the fast-growing social network Snapchat filed public documents for a share offering Thursday, seeking to raise up to $3 billion.
California-based Snap Inc., which had earlier filed confidential documents for an initial public offering, was expected to be one of the biggest tech company market debuts in recent years with a valuation likely to top $20 billion.
In documents filed with the Securities and Exchange Commission, Snap said it took in $404 million in revenue last year but lost $515 million.
Snapchat, known for its disappearing messages, has become hugely popular with young smartphone users. But the company has recently been expanding its offerings to allow publishers to deliver content through the platform.
According to the filing, 158 million people use Snapchat daily, and over 2.5 billion Snaps are created every day.
Snapchat has partnerships with dozens of publishers and organizations, including one announced Thursday by the New York Times.
The company has also introduced a product called Spectacles, or sunglasses that can be used to make Snaps.
Snapchat said it expects to derive most of its revenue from advertising, where it will compete against rivals such as Google, Facebook and Twitter.
The company noted that since its inception it has been losing money and “may not achieve or maintain profitability.”
Snapchat reportedly spurned a multibillion-dollar offer from Facebook, preferring to remain independent.